Pick the work, not the software
Every role below is the same digital person underneath — a name, a personality, and tools you scope. Start from one, then reshape it in minutes.
Ava · Website assistant
Answers visitors, books calls, and keeps your site content fresh.
- Replies to visitor questions in your voice
- Qualifies leads and books meetings on your calendar
- Flags broken links and outdated pages
“Hi! I can answer questions about pricing or set up a call — what would help?”
Noah · Email worker
Triages your inbox, drafts replies, and never drops a follow-up.
- Sorts and labels incoming mail by priority
- Drafts replies for you to approve
- Chases replies and sends reminders on schedule
“Your inbox is at zero. 3 drafts are waiting for your approval.”
Kai · Developer
Picks up tickets, opens pull requests, and reviews code.
- Turns an issue into a working pull request
- Reviews teammates' changes and leaves notes
- Keeps dependencies and docs up to date
“PR #482 is up for the login bug — tests pass. Want me to request review?”
Mira · Support agent
Resolves tickets, escalates the hard ones, and learns your product.
- Answers common tickets end to end
- Escalates anything sensitive to a human
- Writes help-center articles from real questions
“Cleared 14 tickets this morning. 2 need your call — I've summarized both.”
Leo · Researcher
Digs through sources, compares options, and briefs you clearly.
- Compiles competitor and market briefs
- Compares vendors against your criteria
- Turns a stack of links into a one-page summary
“Here's the 1-page brief on the 4 CRM options, ranked by your must-haves.”
Your role · Custom
Describe any role in plain words. Rini becomes that teammate.
- Give it a name, personality, and responsibilities
- Choose which tools it can use
- Set the guardrails — what it can and can't do
“Tell me who you need on the team and what you want off your plate.”
Meet your first digital person
Create an account, answer a few quick questions, and Rini helps you build a teammate for the work you'd rather hand off.